Social Training Club
2020

Overview
Bodyweight and calisthenics training community.
The Social Training Club aims to help people that want to get to the next level physically as well as nutritionally.
Background
There was this wonderful guy named Lucas who decided to make his life long dream of creating a power training club come true. For him we created the Social Training Club identity that caters to a community for like minded people who are passionate about training the way Lucas likes it.



The process
Lucas came to us almost bare handed. He had his vision and drive, but needed to build everything else. Together, we came up with the name, designed the logo, webshop, products and all social media assets as well as photos and videos for all channels.
The result
As a result, we created a strong, bold and memorable brand that resonated with Lucas as well as with his target audience. This served as the foundation for what was once just an idea, and now became a stable and strong medium for Social Training Club to compete amongst the best training brands in Europe.


The result
As a result, we created a strong, bold and memorable brand that resonated with Lucas as well as with his target audience. This served as the foundation for what was once just an idea, and now became a stable and strong medium for Social Training Club to compete amongst the best training brands in Europe.

